SOCIAL NETWORKING AS LIST BUILDING?
I’ve been playing around with headlines on my last couple of posts. Using headlines like: “Research Proves Twitter Prevents Blindness” and “Will Smoking Pot Cure Hemorrhoids?” It’s a jungle out here when it comes to creating a headline that is going to be SEO friendly and will grab your readers attention. So, I decided to give you a few tips on what you can do to write a headline that will grab your readers and will also be SEO friendly.
The race for traffic supremacy online is hot and many sites work together in the form of backlinks to gain more traffic. But what about the headlines? there are also ways in which you don’t have to pay so much to make yourself a good list of loyal followers. Having a satisfied web traffic and visitors allows you to put up a foundation wherein you can build an opt-in list and make it grow from there.
An opt-in list allows you to provide newsletters to your subscribers with their consent. But in today’s world, you can quickly build up a ‘list’ on Twitter or Facebook. Social networking is today’s ‘list-builder.’
Become a Twitter Expert in 24 Hours
When people follow you or become friends with you, they know that they will be receiving updates and news from your site and the industry your represent. But that doesn’t mean that all of those who follow you read them at all. Your message still has to fall into the category of being the right message at the right time. It has to be what people are looking for at that time. People are bombarded daily with Twitter messages that offer great opportunities to make money online or to just receive free reports. What makes your message any different from the next marketer? How do you stand out from the crowd?
You can stand out by changing the method in which you market. Understand that being patient and persistence will win the race. What I’m saying that if you want to earn money from your ‘list’ on Twitter or your friends on Facebook, you must create a brand, create an image. People trust brands because they have a reputation and some form of credibility. In order to build up credibility, you must take the time to publish updates on Twitter and Facebook that are meaningful. Relevant content, just like in blogging, will gain you more attention than your salesmanship.
One way you can do this is by providing well thought out updates. Make promotion of links and websites the last thing on your agenda. Take it easy, and provide relevant updates to your followers and friends. Copy a line from one of your more popular blog posts and use it as an update. Leave out the link to the post, so that your friends and followers can think about what your posted. Again, you’re building a brand, not a store (at least not yet.)
Of course your update must be short and sweet, due tot he constraints of 140 characters. Think of your updates as tasty, thought provoking morsels that your friends and followers will ponder. Tickle the curiosity of the reader, while grabbing their attention at the same time. Before you even post a sales link, you want to practice this strategy for 10-14 days. Your credibility is at stake and it will pay off in the end. Usually asking a question or just joining in on a pre-existing conversation will make others more curious about you. Make sure you have your link in your profile though. If someone wants to be your friend, they usually check out your profile first.
Once you develop a following on Twitter or Facebook, make sure you offer something free. Like a report or ebook, people still like free.
Ms. Ileane Speaks
Paid Scribe
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#1 by Ms. Freeman on December 2, 2009 - 2:30 pm
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Coming up with a catchy headline is not always easy. I usually start out with an initial headline and then about half way through writing the post I change and before it is all said and done it takes about three or four headline rewrites to get it right.
I have found that using the KISS methods-(KEEP IT SIMPLE STUPID) – works best, for me.
I try to keep the headline on point and don’t try to get too clever with it, but as my blog grows and my readership knows what I offer then maybe I can branch out and try being more catchy.
Great post, thanks
Ms. Freeman´s last blog ..If You Ask Shall You Receive?
#2 by Will McCulloch on December 2, 2009 - 2:43 pm
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Hi,
I think Social Networking has a huge value but it is a long and slow process to become even slightly established within arenas like Twitter, Facebook etc. Patience, persistence and probably more than just a little self-belief are needed if you are to make an impact. But it’s possible – and definitely worth it in the long run if you stay the course. I’m now suddenly getting really positive response rates through Twitter – a big change from the first few months !
Best wishes from Hamburg
Will
Will McCulloch´s last blog ..Sites Of The Month – November 2009
#3 by Teasastips on December 2, 2009 - 4:13 pm
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@Ms Freeman: Headline writing is the hardest part of writing for me. My strategies in the past have ranged from putting some headlines on small pieces of paper, then closing my eyes and choosing one. But yes, KISS works. I also use the Google Keyword Tool or the WEBCEO Tool to help me. Thanks for dropping by.
@Will: Twitter when done as I described in the blog posts actually works. Many times I use famous quotes on a variety of subjects to gain influence and followers. I consider Twitter as the sibling to list building efforts. Thanks for dropping by!!
Teasastips´s last blog ..Can Social Networking Build Your List?