Today, it seems like a lot of people are selling tee shirts. And if you haven’t started, then maybe you are next. Before even jumping into this business, here a few tips that you should consider.
Start doing your research.
Make sure that you know a good deal about the clothing industry before you even dive into it. Know how the business works and the latest trends in the fashion industry. Read about how entrepreneurs started their businesses and how they made it thrive.
Devise a business plan. Before you even start selling shirts, make sure you have a vivid idea of the things you are doing. Know which types of tees you want to sell, who your market is and whether you are selling them online or in physical stores. Come up with a business plan that outlines your company goals, vision, objectives, financial plans, long term vision, and etc.
Know the competition.
Know which labels you will be competing with. Keep track of the current trends, pricing behavior, promotions and other activities that are done by the competition. Try to learn from them.
Create shirts that consumers will buy.
Know which types of designs are loved by your target market. Test product quality by asking your colleagues, friends and family to evaluate them.
Try to come up with a promotion and marketing strategy. If you are looking to sell your products online, a website is a good start. You can also engage in PPC ads, blogs, social networking and so much more.
If you are just here for fast money, then you will never succeed. Love the things that you do. As the business owner, your passion will be reflected in your products. Don’t be easily carried away.
Just because you are seeing slow revenue on the first days doesn’t mean you have to stop the business. Take the bad seasons of your business as an opportunity to improve your product and your company. Reassess your business plan and branding strategy. Consider how you compete with other brands. Apply new strategies or new ideas and then evaluate again. You don’t get your business successful overnight; it takes time.