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Tips to Increase Ranking and Website Traffic

Nov 6

Posted by Teasastips in page rank, web traffic, web traffic to your site, website traffic tricks | 8 Comments

Find the Best Keywords for Your Business and Drive More Traffic to Your Website!

It is worth cataloguing the basic principles to be enforced to increase website traffic and search engine rankings.

Create a site with valuable content, products or services.
Place primary and secondary keywords within the first 25 words in your page content and spread them evenly throughout the document.
Research and use the right keywords/phrases to attract your target customers.
Use your keywords in the right fields and references within your web page. Like Title, META tags, Headers, etc.
Keep your site design simple so that your customers can navigate easily between web pages, find what they want and buy products and services.
Submit your web pages i.e. every web page and not just the home page, to the most popular search engines and directory services. Hire someone to do so, if required. Be sure this is a manual submission. Do not engage an automated submission service.
Keep track of changes in search engine algorithms and processes and accordingly modify your web pages so your search engine ranking remains high. Use online tools and utilities to keep track of how your website is doing.
Monitor your competitors and the top ranked websites to see what they are doing right in the way of design, navigation, content, keywords, etc.
Use reports and logs from your web hosting company to see where your traffic is coming from. Analyze your visitor location and their incoming sources whether search engines or links from other sites and the keywords they used to find you.
Make your customer visit easy and give them plenty of ways to remember you in the form of newsletters, free reports, reduction coupons etc.
Demonstrate your industry and product or service expertise by writing and submitting articles for your website or for article banks so you are perceived as an expert in your field.
When selling products online, use simple payment and shipment methods to make your customer’s experience fast and easy.
When not sure, hire professionals. Though it may seem costly, but it is a lot less expensive than spending your money on a website which no one visits.
Don’t look at your website as a static brochure. Treat it as a dynamic, ever-changing sales tool and location, just like your real store to which your customers with the same seriousness.

Tags: increase ranking, website traffic

Page Rank Not Important Anymore

Jan 1

Posted by Teasastips in google page rank, google page rank dead, page rank, page rank dead | 18 Comments

UPDATE: GOOGLE HAS QUIETLY DITCHED PAGE RANK IN FAVOR OF BEHAVIORAL TARGETING—-http://www.webpronews.com/topnews/2009/10/15/google-ditches-pagerank-in-webmaster-tools 10-18-2009

When this post first appeared in January, there was a lot of doubt that Google would abandon Page Rank. Most bloggers and webmasters wanted to know how then, would Google give relevancy and importance to a site if Page Rank was ditched? Well, along came the power of Facebook and Twitter causing Google to rethink how they were running the search business. Now the search business is ran by Twitter. When Michael Jackson died this summer, Twitter had it first, Google followed. Its been this way all year, breaking news being broke on social networks and not search engines….Read below what I reported early this year…

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Page Rank is not going to mean much this year. That’s straight from the SES Summit held recently in Chicago. Google man in the know, Matt Cutts talked about it extensively, stating that Search Marketing is making a complete migration to behavioral targeting.

See Matt Cutts Video Here:

Behavioral targeting allows search engines to predict accurately what users are searching for based upon past search behavior. Facebook is modeled after this method, and in case you haven’t used the social network, it’s quite successful with behavioral targeting.

Being able to synchronize user search habits opens the door for search predictions, ones that will be highly targeted.

Focusing on marketing transparency instead of obsolete ‘push-sale-push-sale’ tactics, will mean the difference between making money online and not making money online. Page Rank is not important any more. It’s being replaced with behavioral targeting, and that algorithm is as unique as our DNA.

Is Page Rank dead? Bloggers have been predicting the demise of Page Rank since 2003, It may not have bitten the dust totally, but it definitely won’t mean as much as it once did. Paying attention to your analytics and interpreting your traffic, will go much farther.