10 Things I’m Thankful For on Thanksgiving

1.  My life
2.  Ability to praise Him and give Him thanks
3.  I could have been dead.  My ex-husband was so abusive, I tried to commit suicide twice.
4.  Thankful that my life experiences, good, bad or otherwise have taught me and changed me.
5.  For freedom.  Thank you soldiers here and abroad who fight for me and my family everyday.
6.  For God not giving up on me.  Even when I’ve given up on myself.
7.  For not burning up my turkey, or making a total mess of my Thanksgiving Day dinner! (it’s my first one since being single!)
8.  The love of my family.  Not only do we love each other, we all LIKE each other.  This is a blessing.
9.  Thankful the Lord saved a wretch like me.
10. I am thankful for laughter.

What are you thankful for today?

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Preeminence is essentially a
perception. It simply means that

LINE YOUR DUCKS UP

people believe you are the best or
one of the best or at least better
than most others, at what you do.
It’s because of preeminence that
people choose your business over
the competition, that you can
charge higher prices and why
people seek you out instead of you
needing to solicit clients through
aggressive selling.

It actually doesn’t matter if you really are the best at what you do – that’s a
subjective point of view no matter how you look at it. What counts is that you
appear superior in some way, in the view of the people you are trying to
influence.

You want preeminence because it will convince people to join your membership
site and make it easier to find partners who will promote your membership site.
Preeminence is established by association with other people who have
preeminence, by placing yourself in a position to create the perception of
preeminence (for example coverage in the media, speaking at an event) or by
delivering so much value that people refer to your materials as definitive.

Demonstrate Proof

Proof is a key principle for a successful membership launch. When you can
show that you have done what you are claiming to be good at, and even better -
when you can show how you have helped others achieve real results through
the use of testimonial case studies with your past or current members – it is much
easier to convince new people to become members of your site.

In my case I used many proof elements when releasing my membership site,
some of which were planned and some were developed over time without
realizing they would eventually contribute to the success of a new business.
The important point here is that right now you know something and if you can

translate that knowledge into value for other people, then you have the key ingredients for preeminence.

It’s by helping others and constantly being proof of your own hype, that you build your credibility and become an expert in your field.

Without Preeminence You Will Struggle

There are thousands of people who will read this report, many of whom have the
skills, the resources and the knowledge to fill a membership site with great
content and to genuinely help people with what they teach.
Unfortunately for most people, they lack preeminence in their industry, meaning it
will be difficult to successfully launch a membership site because no one will ever
find out about it, or even if they do, they won’t trust the creator enough to make a
purchase.

Preeminence is what helps you form
relationships with other preeminent
experts, and it’s through relationships
with other experts, many of whom have
access to thousands of people, that you
gain the advantages of leverage and
credibility transference.

When an expert recommends you,
instantly in the eyes of the people
hearing his or her recommendation, you
become an expert too. Plus, you gain
access to the influence they have over
their constituents as potential members of your site.

Knowing the right people means you can reach thousands – even millions – of
potential customers, when your friends and colleagues promote your launch.
That’s true leverage and a very powerful advantage.

I’ll talk more about joint ventures and affiliate marketing later, but bear in mind
now, that it’s because of preeminence and relationships that you can enjoy a
huge influx of new members into your site within the first few days after opening,
regardless of whether right now you have an email list or popular website. You
can start with zero and succeed, when you have access to other people’s assets.

To put it simply, you need affiliates if you want a big launch. If you are starting
with nothing, and in order to convince people to work with you, they need to see
that you are good at what you do. Preeminence is the intangible force that
drives relationships with key partners and influences the decision making
process of potential customers.

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It may come to haunt Demi…supposedly a photo of Demi Moore’s Bush is the hottest search term on the internet today. Amazing how the things we do as a youth come back to haunt us when we become respectable adults. I saw the pic of Demi Moore Bush and it looks a little photo-shopped to me.
Link to Demi Moore Bush

But it brings me to the power of keywords and the power to trends. Finding out what is hot, what is a hot trend can bring you a lot of traffic. Demi Moore Bush is the number two searched for topic on Google trends today. And this picture of Demi Moore Bush supposedly came out in the 80s.

I guess Demi Moore Bush is pretty hot compared to Megan Fox. They say you should put a pretty picture of a woman or half naked woman on your blog to get traffic. Okay, so here goes, here is the picture…you know you want to see it.

But this is just a cheap attempt to get traffic. Nothing really to say today.

More on pollsb.com

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This is an article to give you a simple guide on how to get affiliate traffic as an affiliate marketer. It’s also my answer to one of our members’ question below:

“I have been trying to do internet marketing for some client but I have not succeeded. This is by being sales representative of this company and I be paid for every customer who sign up and pay. My problem is that I don’t know how to go about it. Please help me and show me how to do it.” – Susan

Hi Susan, what you’re doing is just a form of affiliate marketing.

In your case, your probably have a personal arrangement with your client instead of through an affiliate network such as ClickBank. But the idea of getting affiliate traffic is essentially the same.

Successful affiliates either own the customers (usually because they already have a high traffic website) or they know where to find the customers (usually through search engines or online advertising).

Understanding this fact, your job of finding affiliate traffic is now simplified.

Either…

1) you build niche websites to attract targeted traffic for the product you’re promoting, or

2) you get traffic through search engine optimization and online advertisements such as Adwords.

Each of these is a huge topic by itself. My job is to point you to the right direction. You have to find out the details. (More details can be found in LeadsLeap blog.)

1) Build your niche websites

As an affiliate, your long term goal is to ‘own’ the traffic. You don’t want to keep advertising and sent traffic to your affiliated site.

When I say ‘own’ the traffic, what I mean is creating your own content website, service website or blog, and building your own list.

Yes, it’s much harder than simply posting an advertisement and making a commission straight away. But it’s a business that can potentially grow exponentially and provide you with a nice passive income in the long run.

Building your own niche empire requires long term commitment from you. It’s not a quick fix. But it’s important.

If you want a quick fix, read on……

2) Advertise

Let’s say you are helping your client to sell an apartment in Denver. You can do some keyword research and post some Adwords ads to get potential buyers.

For low competitive keywords, you can leverage on Web 2.0 sites to get top ranking in the natural search results. This will save you some money.

You may also want to advertise in various online and offline property directories.

For some products, you can also generate affiliate traffic through article marketing, a.k.a. bum marketing.

As I said in my previous blog post, the key is to find targeted affiliate traffic.

Final words….

Last but not least, I want to instill into you the idea of passive and fresh traffic. Passive traffic are regular traffic to your website. They can be people on your list or your blog patrons. Fresh traffic are new traffic from advertising, search engines or other means.

You must make it a goal to create a system that builds both passive and fresh traffic. This will give you long term success as an affiliate marketer. Once your system is up and running, you will not have to worry about affiliate traffic all the time.

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“I would like to ask a question about SEO. How do you write proper title, keyword, description tag for a website. Can you provide some examples of how to write a proper one?” – Kelvin Tan



Hi Kelvin,

There are two considerations in writing those tags. The first one is the SEO aspect and the second one is the marketing aspect. I’ll cover both of them in this reply.

1) The technical aspect of writing SEO friendly title, keyword and description tags

For the beginners, let me show you where to find the title, keyword and description tags in a typical html code.

Title tag –

Keyword tag –

Description tag –

Search engines now place little importance to keyword and description tag. But as a good practice, it’s always good to include the keyword phrase in the keyword and description tags.

For example, if I’m trying to optimize a page for “debt reduction strategies”, my keyword and description tags will be as follow:

Keyword tag –

Description tag –

Technically speaking, you can put any ‘meat’ to fill the rest of the description tag. For me, I simply use the first sentence of my article as the description tag, since the first sentence of my article will always consist of the keyword phrase (another good SEO practice).

In SEO, what is more important is the title tag.

Technically, your title tag should try to meet the following requirements:

i) Your title tag must have the ‘exact’ keyword phrase in it.

I don’t have to explain this one, do I?

ii) Your title tag should preferably be as short as possible.

There is such a thing called keyword dilution in SEO. It means if there are too many words in your title, the importance of your main keyword phrase will be ‘diluted’ in the eyes of the search engines. So try to keep your title short.

To illustrate, if my keyword phrase is “debt reduction strategies”, some examples of a good title include

- Debt Reduction Strategies

- 7 Debt Reduction Strategies

- Pitfalls and Traps of Debt Reduction Strategies

- Creative Debt Reduction Strategies

I didn’t think of these titles. These are the top 4 titles returned by Google search.

2) The marketing aspect of writing the title tag

Your title tag is very important, not only for SEO but also for human.

Why?

Because when someone does a search, he/she will first see the title in the search result.

Therefore, when writing a title, besides making sure that it fulfills the SEO requirements, you also have to do your best to write something that can entice people to click.

This is the marketing aspect of writing a good title tag, something that is hard to teach my freelance writers.

Notes On Description Tag

Search engines will show your description tag as the description in the search result. (Thanks to our member Proson for pointing this out.)

This means if you want to perfect a page, you should try to write something enticing in your description tag as well.

For me, I usually don’t bother. I only make sure that the exact keyword phrase is present in the description tag. That will be enough for SEO purpose.

(guest post by Kenneth Koh)

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Find the Best Keywords for Your Business and Drive More Traffic to Your Website!

Twitter is quickly becoming the micro-blogging tool of choice by social network users. You can tweet from your laptop, desktop or mobile smartphone. Its a convenient, easy fun method of answering the question, “What are you doing?”

I first got caught up with Twitter about 11 months ago. A friend of mine suggested it to me, and I must admit, I wasn’t that impressed with it at first. It seemed to be a mindless question that couldn’t possibly generate additional conversation.

But, that was before I really began to understand the genesis of the question. Its not just about “what are you doing,” but more what interesting is going on in the world around you and how are you interacting with those things. That’s where conversations are borne and grow.

Twitter is communication with individuals who want to engage with your thoughts or you with their thoughts. Having a lot of followers is perceived as having Twitter Power.

Since Twitter Power is something you want and may not have, here are 8 ways to get more Twitter Power:

1. Engage in conversations with people. Don’t just offer mindless banter, tweet stuff that makes sense and show a slice of your personality.
2. Read other twitterers tweets (try saying that 10 times real fast!)– learn from the best, and mimic their behavior and not their content. Don’t try to reinvent the wheel, learn from the successful wheels already in place.
3. Use an awesome desktop application like TweetDeck. Some say that TweetDeck is the most powerful Twitter applications available. Think of it as Twitter pimped out and on steroids. Click here for a great tutorial on using TweetDeck to its full capacity.
4. Recently I stumbled upon Mr. Tweet. Mr. Tweet is a fine Twitter tool that recommends followers to you, who you should be following relevant to your profile information and who is following you. Mr. Tweet will generally recommend 237 new followers per week that are relevant to your niche. Check it out here.
5. Another good tool to use if Mr. Tweet intimidates you, is Twhirl. Twhirl also allows you to post pics using Twitpic as well as you can search retweets within to determine what is resonating with your followers. What is on their minds. This is a free Firefox add-on.
6. If you are into add-ons, then just install the Firefox TwitterBar add-on and post tweets directily from your address search bar. You can tweet and surf just as you would use the StumbleUpon toolbar. A quick and easy way to post tweets.
7. I also use Twitpic and post photos from my mobile phone. Suppose I’m out somewhere and I see something absolutely fabulous? I can use Twitpic to post to my phone in a matter of seconds.
   
8. Integrate your web life with Twitter. If you intend to make Twitter a prominent piece of your internet marketing agenda, then you should place Twitter follow links on your page. It makes sense, and is a great way to passively gain more Twitter followers.
   

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In the last post, I talked about grabbing a portion of Facebook users to market to. I also told you which was the fastest growing demographic segment on Facebook. Using that knowledge, let’s look at some products that might appeal to the 35-54 year old demographic that is comprised of 57% women and 42% men.

Looking at the way a 35-54 year old would be living; has a home, could be renting in today’s economy or owns the home and may be struggling to pay the bills that the family resides in. The paycheck today does not do what it once did. Medical bills seem to be increasing, and it becomes a struggle sometimes to pay all the bills on time.

Some are still working, others are seeking options to change careers. This demographic is on Facebook reconnecting with old friends, former co-workers, families and networking. It’s the new way to meet people who may further business or personal relationships, and Facebook is providing this service.

Loaded with this valuable marketing information, you should be able to put a product or service that will appeal to this target audience on Facebook. I came up with this product for that age segment. (see the banner below) Tell me what you think of my product. Will I hit the target 35-54 audience with this offer and convert well, or will or sink? Let me know by leaving a comment below.

And by the way, if you want to hear what I sound like, listen to my new Utter…click the audio player below to hear Teasas Tips!

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