Posts Tagged keywords

DIRTY SLEAZY SEO TRICKS TO GET TRAFFIC

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DIRTY SLEAZY SEO TRICKS

DIRTY SLEAZY SEO TRICKS

Online, one of the most significant keys to success is getting traffic.  The more visitors you have, the better your sales and profits.  By now you have a niche and you know your keywords, and regularly conduct keyword research to stay on top of what’s popular.  Based on those assumptions here are five quick and easy tips to get website traffic fast!

Tip #1  Make sure you’re actually tagging your keywords.

Do you spend a lot of time optimizing your content and then neglect to tag them on your webpage?  Tags are where search engines look and if there are no tags they’ll pass right by your web pages.  Here’s a quick brief on tags.

There are a number of tag types including,

* Title tags.  Title tags are quite possibly the most important place to situate your keywords.  Here’s what they look like – <title>Primary keyword phrase here. </title>

Your title tag is where you place your primary keyword or keyword phrase.  The sentence will describe your business in less than 90 characters.

* Header Tags.  Header tags are next in order of importance to search engines.  They’re ranked in order of importance and look like this – <h1>Primary and/or Secondary keywords here</h1>

The “1” designates this header as the most important header on the page.

* Meta Tags. Meta tags provide the small descriptive text found underneath the title tag on the search engine results page.  Like title tags these should be kept brief, informative and up to date.

* Alt Tags.  Alt tags are used to provide a text description of a graphic.  Each graphic on your site should have a description and an alt tag.

Tip #2 Add content to your site daily

Content is essential for traffic and a top search engine ranking.  Content is what search engine spiders look for and index – without it there’s nothing to index or rank.  Give visitors and search engines a reason to visit and index your site. Make a commitment to provide daily, optimized content and your traffic will soar.

Tip #3 Procure valuable and relevant incoming links

The more websites which link to your webpages the more valuable search engines perceive you to be, though not all links are created equal.  Search engines give more leverage to links from sites which are popular and credible and from sites which are relevant to your website topic.

There are different types of links.

- A direct link looks like a basic website address, for example, www.yourwebsite.com

- A text link occurs when the webpage address is embedded in the text.  Readers simply click on the link and are redirected to a new website page.

- If the link is to an internal web page, for example an article published on a website, rather than the home page, it is called a “deep link.”

You can encourage linking to your website by:

* Adding content to your site.

* Submitting to article directories.

* Publishing press releases.

* Blogging and participating in social networking forums, chat rooms and social networking sites.

Tip #4 Be Social!

Now more than ever before, internet marketing is about building a community.  Whether you offer a forum on your website or you participate in social networking sites, social networking is a valuable traffic generating tactic.  Facebook and Twitter can be powerful tools for generating links and traffic to your site – create a profile and then post comments, links to your site and ideas which generate conversation.

Get involved – many chat rooms and forums are industry specific, find those which cater to your industry, and begin participating.  Speak to and connect with a highly targeted audience.


Tip #5 Advertise for more exposure and traffic

Advertising, when handled strategically, can be used to promote your content and products or services.  PPC advertising is often the tool of choice because you control the advertising budget on a daily basis and have the tools to test and track your advertising efforts.  Once you’ve honed your PPC ads the return on investment can be phenomenal in terms of traffic and purchases.

For maximum results, create a traffic and SEO strategy.  Outline your plan and your goals and then take the necessary action.  Take advantage of these five traffic and search engine tips to boost your business.

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Tags: how to get web traffic, keyword research, keywords, niche, search engine tips, SEO, social networking

SEO Criteria and Guidelines For Your Site

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SEO Guidelines

SEO GUIDELINES

Search engine optimization is important because it improves the volume and quality of traffic to a web site from search engines. Do you want to put your website in the high ranking? Here are some tips you have to consider:

Website Optimization = Content + Links = High Ranking

1. How Google Measures Link Popularity

Higher link popularity scores = Higher search engine ranking

Link popularity is by far the most important factor for determining your search engine ranking. You need to know what link popularity is, why it is so important, and how Google measures your link popularity (over 50% of all search engine traffic comes from Google, and if you can get to the top of Google, you will raise to the top of the others search engines as well).

Link popularity – the number of links (votes) that SE have for your site.

Here is a link for a good tool that measures the link popularity from SE’s. It shows you the link popularity from Google Yahoo and MSN and lets you to see the history report so you to figure out the rise of your site.

http://www.marketleap.com/publinkpop/default.htm

2. Articles:

Consistency is the key. It is a fact that as more and more articles are added to article directories, your article will go lower in the listings, but if you constantly and consistently submit new articles, then you will continue to reap the benefits. Making articles is a great way to build up the link popularity of your website. It gives you life-time links.

• Always close your articles off with a link to your site which is relevant to the copy of the article. Hyperlink the keyword with your url. For example:

Author Bio:

Quote:
“Johnny Brown is an expert in affiliate marketing. Visit his site for more online marketing tips.”

3. Control Your Words.

“Not everything that counts can be counted and not everything that can be counted counts”.

This does not apply to our situation. In the Meta Tags, you must count every word and every keyword. Use a tool like this one to count the characters from your Meta tags.”

http://allworldphone.com/count-words-characters.htm

4. Optimize the Title Tag

• Include 1-2 of your most important keyword phrases in the title tag, but don’t just list keywords.

If you just list keywords, you risk being viewed as spamming the search engines which can ultimately lead to you being blacklisted and not included at all.

• Your title tag should include your keyword phrases within a readable sentence to avoid this problem.

• Make your title appealing to humans!

Don’t forget that even if you get that top listing in the search engines, our listing still needs to say something that makes the surfer want to click your link and visit your site.

• Since the length of your title tag could cause some engines to crop it, we suggest place the keywords at the beginning of the tag when possible to decrease the risk of having them cut off.

Each page of your site should have its own title tag with its own keywords that relate to the page that it appears on.

5. Optimize the Meta Description Tag

• Give appropriate descriptions (as some search engines display this description in the search result), make it more appropriate to your site. Put only targeted keywords in description. Do not stuff the description with more keywords. Restrict the number of words in this tag to 10 to 15 words.

• Place the most important phrases at the start of the description, so, even if any search engine omits some part of the description, the important phrases will be displayed.

6. Optimize the Meta Keywords Tag

The importance of Meta Tags is debated these days. So this is an optional extra.

• Include only the keywords that appear in the body text, and no more than 5-7 keywords. Add alternate spelling of words (including typos) and synonyms of those keywords.

If you’re looking for online marketing guides, visit www.moreniche.com — join for free and earn $45 start up bonus. MoreNiche provide all the tools you need to be successful in affiliate marketing.

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Tags: affiliate programs, keywords, meta tags, SEO

Keyword Extreme Behavior Targets Buyers

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Find the Best Keywords for Your Business and Drive More Traffic to Your Website!

Keyword research changes from day to day. Depending on what you read and where you read it will determine what advice you get. Today I’m telling you that if you take your keyword analysis to the next level, to the deepest of drill downs you will find ultra-targeted buyers. Buyers you will not find in surface keyword analysis.

Psychologically speaking buyers have different phases or stages in which they engage during the sales process. Bidding on popular searched for terms will probably generate “middling results” says Blaine Mathieu, at Lyris. Lyris spent well into six figures and did not receive great ROI. However, once Lyris began focusing on keyword behavior targeting, extreme revenues as well as leads started showing up.


Keyword optimization
is now a process requiring well thought out behavioral steps. The successful marketer now needs to understand the buying process, the thoughts that go through the minds of buyers. No need to take a psychology course, however, you will need to understand how your customers are searching. The only psychology you will need to grasp is human nature and how people begin the searches that lead them to resolving the issues they are searching for.

You see, your customers create their own self-qualifying tool. They leave Hansel and Gretel like cookie crumbs, which are keyword behavior clues, giving indication if they are getting ready to buy or if they are just researching or comparison shopping.

Don’t dismiss your searchers if they are just kicking tires and comparison shopping, that’s fine. Because if you have a great landing page that addresses these keyword search behaviors, shoppers will probably bookmark your page. Before you know it, you could be on the short list of their comparison shopping, which is a very good place to be. In order to capture the attention of your shopper in their keyword targeted funnel, you need to have a landing page that addresses each stage of that search keyword campaign.

Keyword behavior is just one part of the search targeting process. Of course you must also do the legwork to get the buyer to your landing page in the first place.

Writing different ads for your buyer’s frame of mind will certainly drive traffic that way. You want to make sure you personalize the ad just enough so that landing page for that keyword responds to the current behavioral phase the buyer is in.

Once you learn what keyword phase your buyers are in, you can dedicate your time to watching sales come in instead of scratching your head trying to make more money.money1

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Tags: help with keywords, keyword, keyword optimization, keywords

Using Keywords In Page Titles

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Find the Best Keywords for Your Business and Drive More Traffic to Your Website!

It is recommended to use keywords in page titles itself. This title tag is different from a Meta tag, but it’s worth considering it in relation to them. Whatever text one places in the title tag (between the portions) will appear in the title bar of browsers when they view the web page. Some browsers also append whatever you put in the title tag by adding their own name, as for example Microsoft’s Internet Explorer or OPERA.

The actual text you use in the title tag is one of the most important factors in how a search engine may decide to rank your web page. In addition, all major web crawlers will use the text of your title tag as the text they use for the title of your page in your listings.

If you have designed your website as a series of websites or linked pages and not just a single Home Page, you must bear in mind that each page of your website must be search engine optimized. The title of each page i.e. the keywords you use on that page and the phrases you use in the content will draw traffic to your site.

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The unique combination of these words and phrases and content will draw customers using different search engine terms and techniques, so be sure you capture all the keywords and phrases you need for each product, service or information page.

The most common mistake made by small business owners when they first design their website is to place their business name or firm name in every title of every page. Actually most of your prospective customers do not bother to know the name of your firm until after they have looked at your site and decided it is worth book marking.

So, while you want your business name in the title of the home page, it is probably a waste of valuable keywords and space to put it in the title line of every page on your site. Why not consider putting keyword in the title so that your page will display closer to the top of the search engine listing.

Dedicating first three positions for keywords in title avoiding the stop words like ‘and’, ‘at’ and the like is crucial in search engine optimization.

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Tags: help with keywords, keyword optimization, keywords

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